Crowned the most listened to song of last year in Africa and also being the most shazamed song at one point, Master KG's #Jerusalema song indeed became so big that a dance challenge was started inspired by the song.
This immediately trended and became global, where big companies, mainly aircraft companies shot videos of their staff dancing to the song, which was used as a marketing strategy.
However, news reaching our desk is that the South African based artist and his management are planning to demand for license fees from whoever used their monster hit without their permission. In a tweet published on the one of the South African news sites, the record label want these companies to pay it for illegally using their song.
Among the global targets are the German government entities. Back home here, some big government bodies also jumped into the challenge, and if the rumor is true, they're most likely to cough huge sums of money.
Should we say this is 'juju' for some Ugandans l artists who came out to complain about the government underlooking the home grown talent and jumping onto international ones? We'll find out. Keep it nowviba always.
